Rhythm Season
Brand Identity
Brand
ProjectBrand Identity
Date
May 2022
Description
Rhythm Season establishes a cohesive brand identity through a series of motion graphics and static collateral. The project, featuring graphic design by Forth + Back, leans into a minimalist aesthetic defined by stark, high-contrast typography and clean vector-based line art. Visual assets include apparel applications, outdoor advertising, and editorial portraiture, all unified by a recurring focus on athletic and musical motifs. Techniques such as motion graphics and detailed tactile printing anchor the brand's visual language. The identity utilizes a warm, moody lighting scheme across its photographic components, maintaining a consistent atmosphere that bridges its commercial and editorial output.
Style
Horizontal, Commercial
Color
Jet Black
Associated creatives
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