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Corona: Sun Reserve

Brand
Date

Apr 2025

Description

The Sun Reserve campaign for Corona, developed by agency Grey Brazil, explores the intersection between natural ecosystems and developed environments. The project examines the contrast between protected wilderness and urban shorelines through sweeping aerial perspectives of rivers, forests, and marine reserves. Utilizing cinematic motion and drone footage, the work juxtaposes pristine landscapes against the scale of coastal architecture. The piece relies on natural light to highlight its focus on ecological themes, presenting a high-contrast visual study of protected and developed environments.

Style

Horizontal, Cinematic, Warm

Techniques

Natural light, Drone footage

Background

River

Context

Advertising Campaign

Associated creatives

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