CocaCola Snowbear 2025

About

Coca-Cola introduces the 'Snowbear' campaign, a 3D animated commercial set within a pristine arctic landscape. The film follows a group of polar bears engaging in playful interactions, including the construction of a snow sculpture and shared moments around glass bottles of Coca-Cola. The production, developed in partnership with agency Wieden+Kennedy New York, utilizes high-fidelity 3D render / CGI techniques to build a bright, cinematic environment. The narrative focuses on the expressive movements and familial dynamics of the bears, with sound design and music provided by Perpetual Motion.