CocaCola: Holiday AR
Brand
Date
Dec 2025
Description
CocaCola introduces its holiday augmented reality campaign, bridging physical product interaction with digital engagement. The commercial project invites consumers to use the brand’s official app to activate interactive experiences by scanning seasonal packaging. Featuring 3D render / CGI animation, the piece centers on a holiday-themed narrative where a classic soda can triggers a miniature, festive polar bear environment. The execution leans into a commercial aesthetic, utilizing warm festive lighting to create a cohesive seasonal atmosphere across the interactive touchpoints.
Style
Horizontal, Commercial, Warm
Techniques
3D render / CGI
Industries
Event
Christmas
Color
Crimson
Pure White
Background
Wood Texture
Context
TVC / TV Commercial
Associated creatives
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