CocaCola: Go The Distance
Brand
Date
Sep 2025
Description
Coca-Cola’s 'Go The Distance' is a commercial spot that highlights moments of connection through a series of vignettes. The film moves between intimate car interiors, bustling restaurant settings, and outdoor social gatherings to showcase the beverage in various everyday contexts. The project features live-action technique, utilizing cinematic framing and vibrant, warm color grading to emphasize a sense of refreshment. Developed by agency Cartwright with production handled by CARTEL, the campaign focuses on communal scenes punctuated by energetic editing and sound design provided by The Crystal Creative.
Style
Horizontal, Commercial, Cinematic, Warm
Industries
Color
Crimson
Pure White
Context
TVC / TV Commercial
Associated creatives
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