CocaCola
Coke Sustainability
Brand
ProjectCoke Sustainability
Date
Feb 2026
Description
CocaCola addresses environmental initiatives in this campaign, Coke Sustainability. Developed by the creative team at BUCK Sydney, the project uses a narrative approach to highlight recycling efforts and brand responsibility. The work features a series of character-driven sequences that follow a ladybug moving through a sunlit park environment. The production utilizes 3D render / CGI to establish a detailed, organic atmosphere, leaning into playful animation to communicate its message.
Style
Horizontal, Cinematic, playful, Organic, Futuristic
Techniques
Animation, 3D render / CGI
Industries
CPG / Packaged Food
Color
Crimson
Jet Black
Background
Park
Context
TVC / TV Commercial
Associated creatives
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