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CocaCola: A Coke Is A Coke

Date

Mar 2023

Description

The animated spot 'A Coke Is A Coke' for Coca-Cola, developed by animation studios Psyop and Sun Creature, explores themes of shared experience through a series of whimsical character interactions. Featuring a minimalist 2D illustration style, the narrative is unified by a restrained black, white, and red palette. Utilizing fluid hand-drawn animation, the film transitions between diverse figures—ranging from an astronaut to a large, furry creature—as they engage with the product in a variety of settings. The work utilizes editorial-leaning visual sequences to connect these disparate characters against a clean, pale background.

Style

Editorial, Horizontal

Techniques

Animation

Industries
Color
Jet Black
Scarlet
Pure White
Background

Illustrated Frame

Context

TVC / TV Commercial

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