Chobani: Weston McKennie

May 2026

This commercial campaign for Chobani features professional soccer player Weston McKennie, capturing a blend of his athletic career and personal lifestyle. Produced by Uncommon New York with production support from Magna, The Production Factory, and Person Films, the narrative moves from the intensity of a packed stadium to quiet, intimate moments in Turin, Italy. The piece utilizes drone footage to capture cinematic aerial landscapes, punctuated by live-action technique sequences that focus on the subject's interaction with a classic car. With additional post-production from Company 3 New York and sound design by Machine, the film leans into atmospheric lighting and a warm, textured aesthetic to anchor the brand within a lifestyle context.

Horizontal, Cinematic, Warm

Drone footage

House

Advertising Campaign, TVC / TV Commercial