Chloé
Spring-Summer 2026 Eyewear Campaign
Brand
Date
Mar 2026
Description
Chloé presents the Spring-Summer 2026 Eyewear campaign, a focused series capturing the latest optical designs through a high-fashion lens. Creative director Chemena Kamali and photographer Sam Rock collaborate to highlight the collection's square dark tortoiseshell frames, which feature metallic temples and gold hardware accents. The imagery utilizes soft light to emphasize a clean, commercial aesthetic. Stylistic details, such as oversized metallic jewelry and high-neck silhouettes, ground the campaign in a contemporary look while maintaining a focus on the eyewear's refined structural details.
Style
Horizontal, Commercial, Clean
Techniques
Soft Light
Industries
Eyewear
Color
Cream
Chocolate
Off-Black
Background
Overcast Sky
Context
Advertising Campaign
Associated creatives
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