Casablanca: Casablanca F/W 2025 Campaign

Aug 2025

Casablanca presents its Fall/Winter 2025 fashion campaign, an editorial series that grounds the brand's signature patterned silk apparel within gritty urban settings. Through the lens of photographer Theo Liu, the imagery channels a cinematic documentary feel, contrasting high-fashion textiles against the backdrop of night-time street scenes and darkened alleyways. Art direction by Maya Chantout and Steve Grimes orchestrates the narrative, utilizing flash lighting to define subjects against the natural glow of neon storefronts. The production includes styling by Helena Tejedor, with grooming details provided by hair stylist Tomi Kono and makeup artist Nami Yoshida, all captured with a distinct analogue film aesthetic.

Editorial, Monochrome, Warm

Analogue / film

Advertising Campaign