This making of piece offers a technical look into the visual effects and animation pipeline for the Carlsberg Garage campaign. Developed by VMLY&R, the production integrates live-action footage within an industrial setting, centering on a glowing beverage bottle accompanied by dynamic motion graphics.
The project utilizes a high-energy aesthetic, leaning into neon lighting and floating elements to craft its atmosphere. Production duties were handled by Dynamo Films, with animation and VFX sequences executed by TELEVISOR Studio.
