Capella
Colleen
Brand
ProjectColleen
Date
Dec 2024
Description
Capella presents 'Colleen,' a commercial campaign centered on the professional environment of medical staff. The film tracks a nurse navigating hospital corridors and patient care duties, emphasizing the day-to-day realities within a healthcare facility. Produced by Fin Design + Effects, the project utilizes live-action techniques to maintain a clean and observational aesthetic. The work leans into a warm visual palette, capturing a clinical setting through natural lighting to maintain an grounded, documentary-style feel.
Style
Horizontal, Commercial, Warm, Clean
Industries
Public Awareness
Color
Navy
Beige
Background
Medical Clinic
Context
Advertising Campaign, TVC / TV Commercial
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