Schweppes
Tumble
Brand
ProjectTumble
Date
Dec 2024
Description
Schweppes launches 'Tumble,' a cinematic spot that leans into the isolation and scale of an alpine environment. The narrative captures a solitary figure in a dark suit descending a steep, snow-covered mountainside, prioritizing dynamic movement against the expansive ridgelines. The production utilizes drone footage to execute smooth aerial tracking shots, framing the descent in natural light to emphasize the dramatic geography. The visual language favors a desaturated palette to highlight the pristine conditions of the terrain.
Style
Horizontal, Cinematic, Desaturated, Warm
Techniques
Natural light, Drone footage
Industries
Beverages
Color
Jet Black
Pure White
Background
Mountain
Context
TVC / TV Commercial
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