BEYA

Jun 2023

KR8 bureau develops a comprehensive brand identity for BEYA, centering on a bold red and cream color palette defined by minimalist typography and abstract geometric forms. The visual system extends across diverse collateral, including stationery, apparel, and large-format outdoor signage, demonstrating the application of vector-based design in both print and digital environments. The project channels a clean, modernist aesthetic that balances stark high-contrast graphics with varied textures like heavy-stock paper and custom textiles. Through a rigorous typographic hierarchy, the identity translates across editorial layouts and professional correspondence, grounding the brand's graphic presence with a structured and consistent visual language.

Horizontal, Clean, Commercial

Typography

Advertising Campaign