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Bershka: Back to reality

Date

Sep 2024

Description

Bershka presents 'Back to Reality,' a high street fashion campaign captured by photographer Selim Soysal. The series leans into a clean, studio-led aesthetic, utilizing bright, even lighting to showcase the AW24 collection's tailored blazers, pleated miniskirts, and structured accessories. The imagery employs a consistent minimalist backdrop, allowing the modern, youthful styling and sharp silhouettes to remain the primary focus. Graphic neon typography overlays provide a contemporary commercial edge, grounding the editorial visuals in an officecore-inspired narrative.

Style

Vertical, Clean

Background

White Seamless

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