Brand
ProjectBack to reality

Bershka Back to reality 2024
Associated creatives
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Description
This fashion editorial image features a rear view of a woman with long, wavy brown hair wearing a structured grey tailored blazer against a plain white background. Bright neon yellow text is overlaid across the composition, displaying campaign messaging including officecore references. The lighting is clean and even, accentuating the sharp lines of the blazer and the rich texture of the hair. Selim Soysal photographed the campaign for Bershka under the project title Back to reality.