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Australia Post: Delivering for Australia - Couch

Date

Mar 2026

Description

Australia Post’s 'Delivering for Australia - Couch' campaign illustrates the brand's role in connecting communities through a series of narrative vignettes. The commercial follows a red couch’s journey across diverse Australian landscapes, from quiet suburban streets to expansive rural settings and public spaces. Crafted with creative direction from Droga5 ANZ, part of Accenture Song, the spot employs natural light and live-action techniques to maintain a clean, grounded visual tone. Production was handled by Photoplay / Playtime, with post-production and VFX services provided by The Editors and a custom soundscape developed by Squeak E. Clean.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Color
Burgundy
Background

Street

Context

TVC / TV Commercial

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