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Audi

Welcome to the Audi House of Progress Singapore
Brand
Date

Feb 2025

Description

The Audi House of Progress Singapore project is a promotional piece produced by DDB Singapore that explores the intersection of automotive design and human kinetics. The film captures a dynamic wheel performer navigating architectural spaces, using a large metal ring to demonstrate movement through minimalist, sunlit interiors and grassy courtyards. Utilizing cinematic lighting and fluid camera motion, the production emphasizes clean lines and industrial textures. The film highlights the brand's presence through strategic integration of the Audi identity within these constructed, contemporary environments.

Style

Horizontal, Cinematic, Clean

Industries

Electric / EV

Color
Jet Black
Silver
Background

Office

Context

Brand Film / Corporate Video

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