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Audi: Parking Lot

Brand
Date

Dec 2025

Description

This holiday-themed commercial for Audi, titled 'Parking Lot', leans into a humorous narrative surrounding the festive shopping season. The film follows drivers navigating a crowded multi-level parking garage as they contend for limited spaces, all while Santa Claus rings his bell nearby. The spot features a fast-paced editorial narrative and warm color grading to contrast the high-stress environment of the parking structure. With sound design and music provided by MAS-Music and Strategy, the production captures the modern Audi sedan lineup in action via a live-action technique.

Style

Humorous, Horizontal, Commercial, Warm

Color
Jet Black
Crimson
Pure White
Background

Carpark

Context

TVC / TV Commercial

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