AT&T: In Store BTS 1
Brand
Date
Jun 2023
Description
AT&T explores the potential of large-scale digital environments in this in-store retail display presentation. The project focuses on multi-screen video configurations, utilizing varied pixel resolutions and complex grid arrangements to demonstrate immersive architectural integration. Visual sequences transition from technical display breakdowns to a three-dimensional store layout, highlighting the relationship between hardware and spatial design. JANE provided post production and visual effects for this presentation, which employs 3D render / CGI techniques and motion graphics to map content across panels and walls.
Style
Horizontal, Cinematic, Graphic
Techniques
3D render / CGI, Motion Graphics
Industries
Background
White Seamless
Context
Brand Film / Corporate Video
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