AT&T: Epic Bad Golf Day
Brand
Date
Apr 2024
Description
AT&T presents 'Epic Bad Golf Day,' a comedic commercial campaign following actor Ben Stiller as he navigates a series of increasingly chaotic rounds of golf. The production moves across diverse environments, from manicured greens and rural farmland to asphalt parking lots and railway tracks, highlighting the unpredictable trajectory of each shot. Crafted by the team at BBDO New York, the film utilizes a polished live-action technique to capture the physical comedy of the performance. Through dynamic camera angles and vibrant color grading, the narrative leans into the friction of the sport, underscored by sound design and music from south.
Style
Humorous, Horizontal, Commercial, Polished
Industries
Color
Navy
Charcoal
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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