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AT&T: Cooper Flagg

Brand
Date

Mar 2025

Description

AT&T features basketball player Cooper Flagg in this commercial spot, bringing the athlete into a community bingo hall to interact with local seniors. The narrative leans into a humorous tone, capturing the energy of the hall as Flagg engages with participants during the game. Produced by Arts & Sciences, the live-action technique uses clean, cinematic framing to contrast the fast-paced world of basketball with the quiet setting of the bingo hall. The campaign was supported by a wide agency collective including BBDO LA, BBDO New York, BBDO Atlanta, Kern, Ketchum, eg+, and Critical Mass US.

Style

Humorous, Horizontal, Cinematic, Clean

Color
Royal Blue
Pure White
Background

Office

Context

TVC / TV Commercial

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