Apple: Esmé Moore - Flow State
Brand
Date
May 2023
Description
Apple captures the artistic process behind Esmé Moore’s Flow State project, offering a behind-the-scenes look at the technical production required for the shoot. The film documents the session within a professional studio, highlighting the interplay between model styling, such as structured tailoring and fluid silhouettes, and atmospheric effects like vapor. Directed with production support from TBWA Media Arts Lab Los Angeles and Thursday's Child, the project leans into an editorial aesthetic. The execution utilizes controlled lighting setups and specialized camera equipment to manipulate space and texture, complemented by sound design from Pongo.
Style
Documentary, Editorial, Vertical
Industries
Color
Crimson
Jet Black
Background
Set-dressed
Context
Backstage / Behind the Scenes
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.