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Appelsap: One Love

Date

Nov 2024

Description

Appelsap presents 'One Love', a dynamic video project that explores urban culture through a series of expressive vignettes. The production features a diverse cast captured across various street and neighborhood settings, focusing on character-driven storytelling and candid movement. Developed by agency HONG KONG Amsterdam and production house 100%, the project utilizes a cinematic, live-action technique to build its narrative. By employing slow motion and natural lighting, the work highlights distinct textures and apparel, creating a cohesive visual tone within the music and media entertainment landscape.

Style

Horizontal, Action, Cinematic

Techniques

Slow motion

Industries
Color
Jet Black
Pure White
Background

Street

Context

Music Video

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