anders: Honest - EP Campaign

Sep 2025

For the Honest EP campaign, musician anders partners with creative director Matija Gabrilo to develop a visual identity anchored in moody, low-key portraiture and minimalist graphic design. The project spans digital assets and promotional materials, balancing high-contrast imagery with clean, sans-serif typography. Execution across the campaign leverages chiaroscuro techniques to establish a cohesive aesthetic. The art direction leans into minimalist layouts and monochrome palettes, ensuring focus remains on the tracklist and digital streaming integration for the nine-track release.

Minimalist

Typography

Advertising Campaign