Alyx

Aug 2025

Alyx presents a series of precision-engineered 3D product visualizations highlighting the brand's industrial hardware and jewellery designs. Executed by Slate Studios, the project employs clean CGI rendering to capture the mechanical details of the signature rollercoaster buckle and heavy Cuban curb chains. The visuals lean into a minimalist aesthetic, utilizing cool-toned directional studio lighting to define the contrast between high-gloss polished chrome and matte-finished metallic surfaces. Each composition focuses on material texture, from brushed linear finishes to sharp specular highlights, set against seamless gradient backdrops that emphasize the technical construction of the pieces.

Vertical, Commercial, Cool

3D render / CGI

Jewellery

Gradient

Advertising Campaign