Aerie: Holiday 2020
Brand
Date
Dec 2025
Description
The Aerie Holiday 2020 campaign captures a spirited seasonal narrative focused on comfort and connection. The promotional video features a series of candid interactions between friends and models, moving through domestic settings and outdoor environments. The production leans into a vibrant aesthetic, utilizing warm interior lighting and golden hour exteriors to establish a festive tone. The narrative emphasizes communal experiences, from kitchen gatherings to cozy moments in holiday apparel, with sound design and music curation provided by MAS-Music and Strategy.
Style
Horizontal, Commercial, Warm, Golden Hour
Industries
Event
Christmas
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
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