Aerie: Day In The Life
Brand
Date
Dec 2025
Description
Aerie’s 'Day In The Life' project presents a fast-paced look at a modern urban routine. The short-form lifestyle campaign moves through a series of candid sequences, beginning with quiet morning moments and transitioning into an active day of jogging and city exploration. The film utilizes natural light and warm interior lighting to maintain a clean aesthetic, capturing the subject across various settings including an apartment, local shops, and outdoor spaces. Music and sound design, produced by MAS-Music and Strategy, anchor the narrative and match the energy of the daily scenes.
Style
Lifestyle, Horizontal, Warm, Clean
Industries
Color
Pure White
Medium Grey
Navy
Background
Street
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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