Adidas: ADISTAR XLG 2.0 2026 Campaign
Brand
Date
Sep 2026
Description
Adidas presents the ADISTAR XLG 2.0 2026 campaign, a sportswear and fashion project photographed by Ivan Resnik. The series highlights the footwear's technical design and athletic silhouette, focusing on the contrast between white mesh, metallic panels, and chunky rubber outsoles. The commercial visuals lean into a raw, earthy aesthetic. Across a set featuring minimalist studio backgrounds, dark concrete, and leather textures, the work maintains a clean, controlled composition that draws attention to the material layering of both the sneakers and the apparel.
Style
Horizontal, Commercial, Raw, Earthy
Industries
Color
Navy
Background
Concrete Texture
Context
Advertising Campaign
Associated creatives
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