Adidas: You Got This - Soccer
Brand
Date
Feb 2025
Description
Adidas centers its latest sports campaign on the moments of anticipation within a match, featuring soccer athletes preparing on the sidelines. Produced in collaboration with TBWA\ Neboko and ANORAK Film GmbH, the project utilizes a documentary narrative style to capture the team dynamic. The commercial, supported by production services from LS Productions, leans into a clean, live-action aesthetic. Shot under natural light, the vertical-format video focuses on the players' readiness, emphasizing the connection between the team and the surrounding environment.
Style
Documentary, Vertical, Warm, Clean
Techniques
Natural light
Industries
Color
Scarlet
Pure White
Background
Sports Venue
Context
TVC / TV Commercial
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