Adidas: You Got This - Peter Bol
Brand
Date
Mar 2025
Description
Adidas presents this fitness-focused campaign featuring athlete Peter Bol. The project captures the intensity of professional training through a series of dynamic running shots and close-up portraits set against the scale of an outdoor stadium track. Produced by Supernormal, the film utilizes a striking monochrome aesthetic that eventually transitions into rich color grading. The work relies on slow motion and live-action techniques to emphasize movement, framing the athlete within the environment of the track and turf.
Style
Horizontal, Action, Cinematic, Monochrome
Techniques
Slow motion
Industries
Color
Jet Black
Pure White
Background
Sports Venue
Context
Brand Film / Corporate Video
Associated creatives
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