Adidas, Oasis: Original Forever
Date
Jul 2025
Description
Original Forever is a collaborative campaign for Adidas and Oasis, featuring a series of fast-paced, atmospheric vignettes. The project captures movement across urban and outdoor settings, from crowded streets to late-night social gatherings. Leaning into a distinct 1980s retro aesthetic, the film utilizes analogue film techniques and a gritty visual texture to frame its subjects. The production, managed by Johannes Leonardo and Lost Loved, features rapid cuts and moody color grading to highlight the versatility of the apparel in motion.
Style
Horizontal, Action, Cinematic, Gritty, Grainy, 1980s
Techniques
Analogue / film
Industries
Context
Advertising Campaign, Brand Film / Corporate Video
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