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Adidas: Terrex - Hero

Brand
Adidas
Date

Apr 2025

Description

Adidas Terrex showcases the intersection of performance and the outdoors in this comprehensive advertising campaign. The production navigates diverse environments, shifting between remote mountain peaks, dense forests, and urban settings to track athletes during hiking, cycling, running, and rock climbing activities. Developed in collaboration with The Distillery Project, the film utilizes live-action technique and slow motion to capture physical exertion and gear details. Supporting contributions include production by Rogue Films, post-production and VFX by ELMNTL and Search Party, with a specialized atmospheric sound design and music score by father.

Style

Horizontal, Commercial, Action

Techniques

Slow motion

Industries
Sportswear
Color
Jet Black
Light Grey
Context

Advertising Campaign, TVC / TV Commercial

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