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Adidas: Superstar - Stormzy

Brand
Date

Sep 2025

Description

Adidas collaborates with British rapper Stormzy for this brand campaign spotlighting the iconic Superstar sneaker silhouette. The film leans into a minimalist aesthetic, featuring the artist in a controlled studio environment that emphasizes his connection to the footwear. The production, created by U-dox, utilizes live-action technique and soft natural light to maintain a clean, focused look. The narrative centers on Stormzy’s presence, with a focus on details that define the athletic apparel aesthetic.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries
Color
Jet Black
Pure White
Background

White Seamless

Context

TVC / TV Commercial

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