Adidas
Real Madrid 1998 Bringbacks Jersey
Brand
Date
Feb 2026
Description
Adidas revisits its heritage with a campaign centered on the Real Madrid 1998 Bringbacks jersey. The project captures players and training staff on the pitch, highlighting the retro sportswear collection against an outdoor brick setting. Directed by Homeground and House of Content, the film uses natural light and a cinematic grade to establish a nostalgic sports aesthetic. Post-production for the commercial was completed by Milk & Metal, focusing on live-action techniques to emphasize the authenticity of the vintage designs.
Style
Horizontal, Cinematic, Golden Hour
Techniques
Natural light
Industries
Soccer
Color
Pure White
Navy
Background
Sports Venue
Context
Advertising Campaign, Brand Film / Corporate Video
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