Adidas: Predator
Brand
Date
Apr 2025
Description
Adidas presents a high-energy commercial for its Predator football boot campaign. The narrative leans into a playful, surreal aesthetic, transporting the viewer into a bedroom entirely themed around the product, featuring custom memorabilia and a vibrant crimson colour palette. Developed by the team at We Are Social UK, the film showcases the boots through an immersive live-action technique. The production, managed by Rattling Stuff with post-production and sound design provided by ELMNTL, uses cinematic lighting to emphasize the bold design of the footwear as it appears in various domestic, sports-inspired settings.
Style
Horizontal, Commercial, playful, Warm
Industries
Color
Crimson
Pure White
Background
Bedroom
Context
Advertising Campaign
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