Logo

Adidas

Goals For Girls
Brand
Date

Apr 2025

Description

Adidas highlights the Goals For Girls initiative in this promotional sports project, focusing on the development and training of young female soccer players. The narrative follows athletes through locker room preparations and intensive drills on an outdoor pitch. Produced in collaboration with Romance FC, the film utilizes dynamic motion and cinematic framing to capture the progression of teamwork and coaching. The execution leans into a desaturated aesthetic and live-action technique, capturing structured play under overcast skies.

Style

Horizontal, Commercial, Action, Desaturated

Techniques

Slow motion

Industries

Soccer

Color
Jet Black
Crimson
Pure White
Background

Park

Context

Advertising Campaign, Brand Film / Corporate Video

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