Adidas: ‘Everyday Heroes’- American Football
Brand
Date
Apr 2025
Description
Adidas presents ‘Everyday Heroes,’ a commercial spot centered on the intensity of American football training. The film captures athletes in team uniforms performing drills on a grass field, framed against the backdrop of stadium bleachers under natural light. Produced by ANORAK Film GmbH with creative input from agency TBWA\ Neboko, the piece utilizes live-action techniques to emphasize the focused atmosphere of the session. Post-production and VFX were handled by Rascal and ETC, with additional editing provided by Cabin Edit.
Style
Horizontal, Commercial
Techniques
Natural light
Industries
Color
Jet Black
Pure White
Background
Sports Venue
Context
TVC / TV Commercial
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