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Adidas

Adidas X Moon Boot
Brand
Date

Nov 2025

Description

The Adidas X Moon Boot campaign highlights a fusion of technical sportswear and futuristic industrial aesthetics. Photographed by Julien Boudet, the series features models Matteo Sinet and Wenli Zhao in an open-air, brutalist-inspired setting. The imagery channels a sharp, clinical tone, utilizing natural light and high-contrast shadows to emphasize the intricate textures of quilted puffer outerwear, geometric-patterned bodysuits, and oversized technical boots. Fashion editor Mauricio Nardi curates an athletic, forward-looking aesthetic, accented by hair styling from Ryo Narushima and makeup by Aurore Gibrien. The project leans into a minimalist, futuristic visual language, integrating custom-engineered mechanical vehicle frames and hubless-wheeled motorcycles as central motifs against weathered concrete backdrops.

Style

Vertical, Futuristic, Editorial

Industries

Sportswear

Color
Jet Black
Context

Advertising Campaign

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