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Adidas: Adidas x Jude Bellingham

Brand
Date

Jun 2024

Description

Adidas teams up with Jude Bellingham for this commercial campaign, captured by director Tom Emmerson. The project leans into a cinematic editorial aesthetic, placing the athlete in a modernist setting that highlights the brand's latest apparel collection. The film utilizes natural light to frame Bellingham as he navigates a poolside scene. With creative direction from The Midnight Club, Josh Connell, and Rory Knibbs, the spot features live-action techniques to deliver a controlled, stylistic narrative.

Style

Horizontal, Commercial, Cinematic, Warm

Techniques

Natural light

Industries
Color
Pure White
Royal Blue
Background

Outdoor Pool

Context

Advertising Campaign, TVC / TV Commercial

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