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Adidas: Adidas Superstar Campaign

Brand
Date

Aug 2025

Description

Adidas revisits its heritage with this commercial campaign for the Superstar silhouette. Shot by photographer Tereza Mundilova, the series utilizes monochrome aesthetics to highlight the brand's classic sportswear iconography. The imagery employs high-key and low-contrast studio techniques to create a series of portraits that lean into editorial sensibilities. By integrating bold typography and textural elements like sheer veiling, the campaign updates the brand's aesthetic language within the fashion and sportswear sectors.

Style

Vertical, Commercial, Monochrome

Industries
Color
Jet Black
Pure White
Background

White Seamless

Context

Advertising Campaign

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