Adidas: Adidas SPZL X C.P. Company
Brand
Date
Jan 2025
Description
Adidas teams up with C.P. Company for a collaborative sportswear collection, presented through a promotional film that leans into a minimalist aesthetic. The campaign channels a brutalist architectural focus, placing individuals in contemporary technical apparel against stark concrete settings. Produced by &Son, the film features a cinematic, live-action technique that highlights the textured details of puffer jackets and knitwear. Post-production and VFX were managed by Wash, maintaining a clean visual narrative throughout.
Style
Horizontal, Cinematic, Clean
Industries
Color
Camel
Caramel
Background
Residential Building
Context
Brand Film / Corporate Video
Associated creatives
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