Abercrombie & Fitch: The Fall Fit List
Brand
Date
Oct 2025
Description
Abercrombie & Fitch presents The Fall Fit List, a fashion campaign documenting seasonal knitwear through a series of intimate portraits. Photographed by Heather Hazzan, the project features model Nils Bremer in a variety of layered, autumn-inspired ensembles. Employing editorial aesthetics and natural light, the campaign highlights the tactile qualities of cable-knit sweaters and plaid accessories. The imagery alternates between clean, bright studio backgrounds and moody, dark settings to emphasize a relaxed, playful tone.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Context
Advertising Campaign
Associated creatives
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