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  • ·Zvelle Fall 2024 ad campaign portrait by Shervin Lainez
BrandZvelle
ProjectFall 2024 Ad Campaign
Black male model in dark clothing seated on a wheeled flight case against a black background

Zvelle Fall 2024 Ad Campaign 2024

Associated creatives

Elle AyoubZadeh
Elle AyoubZadehZvelle Creative Director
Shervin Lainez
Shervin LainezPhotographer
Pedro Idele
Pedro IdeleModel

Tags

black man seated on flight caseblack manman seatedflight casezvelle logo

Description

A portrait from the Zvelle Fall 2024 ad campaign features a young Black male model with an afro hairstyle, wearing a black polo shirt and dark trousers. He is seated on top of a heavy-duty black wheeled flight case in a dark studio setting with low-key lighting. The Zvelle brand logo is centrally overlaid in white serif typography across the image. The composition highlights minimalist styling and dramatic shadow contrast on a reflective dark floor.

Style

Vertical, Commercial, Moody

Techniques

Low-key / chiaroscuro

Industries

Designer Fashion

Color

Jet Black (70%)
Pure White (30%)

Background

Black Seamless

Context

Advertising Campaign