Zimmermann Spring 2025 Ad Campaign 2025

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This image from the Zimmermann Spring 2025 ad campaign was photographed by Benny Horne in Morocco. Model Abeeny Nhial is seated on a weathered sandstone rock formation in a vast desert landscape under a clear sky. She wears a patterned long-sleeve shirt and matching shorts, styled by Romy Frydman, and holds a large fringed woven straw bag. The lighting is soft and natural, emphasizing the neutral earth tones of the surrounding sand dunes and rock structures.