BrandZETAK
ProjectBrand Identity

ZETAK Brand Identity 2020
Associated creatives
Tags
Description
This documentation features a collection of black and white typographic sketches and alphabet drafts created for the ZETAK brand identity project by Pràctica. The image displays overlapping sheets of paper covered in bold letterforms, numbers, and handwritten editorial notes detailing character adjustments. The composition captures the analog design phase of custom typography development, emphasizing form, structure, and graphic experimentation.
Style
Artistic, Vertical, Monochrome
Techniques
Typography, Pencil / graphite
Color
Pure White (60%)
Jet Black (40%)
Background
Paper Texture
Context
Fine Art / Personal Project
