Brand
ProjectZara Origins Fall 2025

Zara Zara Origins Fall 2025 2025
Associated creatives
Tags
Description
Photographed by Valentin Hennequin for the Zara Origins Fall 2025 menswear campaign, model Clément Laguardia poses in a minimal, shadow-draped interior. He wears an all-black ensemble featuring a structured long overcoat and tailored trousers, looking downward with a hand in his pocket while lifting the coat hem. A stack of paperbacks rests on the floor beside him against a muted, soft-lit neutral wall with directional shadow play.
Style
Editorial, Vertical, Moody, Minimalist
Techniques
Soft Light
Industries
Menswear
Color
Off-Black (90%)
Background
Textured Backdrop
Context
Advertising Campaign


