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  • ·Zara Mens Pre-Fall 2023 Orange Jacket Campaign
BrandZara
ProjectMens Pre-Fall 2023 Ad Campaign
Fashion model wearing an oversized orange jacket, white trousers, and dark sunglasses posing in a metallic studio setting.

Zara Mens Pre-Fall 2023 Ad Campaign 2023

Associated creatives

Mélanie + Ramon
Mélanie + RamonPhotographer
Alexandre Silberstein
Alexandre SilbersteinVideographer
John Godswill
John GodswillModels
Valentyn Boiko
Valentyn BoikoModels
David Yang
David YangModels
Anden Scudder
Anden ScudderModels
Vasko Luyckx 
Vasko Luyckx Models
Juan Alejandro Medina
Juan Alejandro MedinaStylist
Sandra G. Cimadevila
Sandra G. CimadevilaStylist
Matt Mulhall
Matt MulhallHair & Makeup
Manon Everhard
Manon EverhardSet Designer

Tags

man in orange jacketorange jacketrust bomber jacketwhite trousersdark sunglasses

Description

A male model poses in an oversized rust-orange zip jacket paired with white relaxed-fit trousers and dark sunglasses. The composition is framed horizontally in a modern studio environment featuring tall brushed-metal wall panels and ambient, soft-directional lighting. Photographed by Mélanie + Ramon for the Zara Mens Pre-Fall 2023 advertising campaign.

Style

Horizontal, Commercial, Cool, Minimalist

Techniques

Soft Light

Industries

Menswear

Color

Terracotta (50%)
Off-White (40%)

Background

Set-dressed

Context

Advertising Campaign