BrandZara
ProjectDenim in the City

Zara Denim in the City 2026
Associated creatives
Tags
Description
Captured in crisp black and white, this shot from Zara's 'Denim in the City' campaign by photographer Quentin De Briey features model Maxime Laval looking directly toward the camera with a direct, serious expression. He wears a zip-up denim jacket layered over a light buttoned henley shirt, styled with tousled, textured blonde hair. In the foreground, another model is framed in soft, out-of-focus silhouette on the right side of the composition. The shot uses strong natural daylight against an urban rooftop backdrop, emphasizing textural contrast and raw menswear tailoring.
Style
Editorial, Vertical, Monochrome
Techniques
Natural light
Industries
High Street Fashion
Color
Medium Grey (60%)
Off-White (30%)
Background
Rooftop
Context
Advertising Campaign
