BrandZara
ProjectDenim in the City

Zara Denim in the City 2026
Associated creatives
Tags
Description
A blond male model walks toward the camera down an open city street for the Zara 'Denim in the City' campaign photographed by Quentin De Briey. He wears an open-collared light blue denim shirt paired with distressed, ripped light-wash jeans, white socks, and black leather loafers while carrying a dark bag under his arm. Harsh natural sunlight casts defined shadows on the asphalt, with urban shopfronts, street signs, pedestrians, and an elevated transit structure filling the background.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Denim (70%)
Jet Black (20%)
Background
Street
Context
Advertising Campaign
